At GVSU Development I designed this self-mailer for Endowed & Planned Giving. It was sent out to donors of the university who might want to bequeath their estate to GVSU and therefore create a brighter future for current and future students. I had full creative control of this project besides the size and fold of the postcard. An elegant look seemed most fitting for an Endowed & Planned Giving piece and I repeated this look for other Endowed & Planned Giving projects.